Free radical chemistry is experiencing a spike of interest. Why? Free radicals! You might have heard about them; they are quite a popular topic these days since our bodies are under continuous attack from oxidative stress. But what are they actually — free radicals and oxidative stress?
To understand oxidative stress, we need to zoom into the microscopic world. Everything solid or liquid, a gas or a plasma is made of atoms, which consists of a nucleus with its positive particles (protons) and electrically neutral particles (neutrons). The nucleus, which forms the core of the atom, is surrounded by a cloud of negatively charged particles called electrons.
Electrons like to be in pairs. When unpaired, they become reactive and scavenge the body for other electrons to pair with (behaving as reductants) or to donate the additional electron (acting as oxidants).
The reaction is damaging to biologically relevant molecules such as DNA, proteins, carbohydrates, and lipids, causing cell damage.
Free radicals can appear in the body as a result of normal metabolic processes or as a result of an external cause, including air pollutants, industrial chemicals, ozone, X-rays, cigarette smoking and so on. They continue to accumulate with age throughout the body, causing adverse changes and can manifest themselves in premature ageing and disease.
An antioxidant, on the other hand, is a stable molecule that can donate an electron to a rampaging free radical and counteract the damage (demonstrating free radicals scavenging property).
Some micronutrients (vitamins/antioxidants) show potential to modulate oxidative stress. These are primary, vitamin E (α-tocopherol), vitamin C (ascorbic acid), and B-carotene.
The body cannot manufacture these micronutrients, so they must be supplied in the diet. In a topical application (in skincare), they can prevent oxidative stress impacted on our skin cells.
Berries, greens, plums are the highest sources of antioxidants. You can add them to your diet and combine them with high antioxidant skincare products that are organic and toxic-free such as Ex Prūnīs Antioxidant Treatment Oil.
Why Ente Plums?
High antioxidant content was decisive in our selection of the first ingredient. Why?
Synthetic substitutes to antioxidants (e.g. butylated hydroxytoluene and butylated hydroxyanisole) were reported dangerous for human health and added vitamin E (often methylated) was also not an option.
That is why, after long research, we selected Ente plums. Laboratory analysis demonstrated their high antioxidant-content.
Ente plums showed such potent antioxidant levels that there was no need for any additives or preservatives since their high concentration of vitamin E and other antioxidants give the oil its long shelf life. Countless research papers and in-vitro studies also confirmed they are a powerhouse of antioxidants.
By slow cold-pressing, we secure the minimum alternation of this potent gift of Mother Nature. At the same time, we subject the final product to an analysis that guarantees high-antioxidant content and purity (tests of external contaminants).
Our small batches and dark violet glass ensure the freshness and protect the bio-active compounds within. As such, the Ex Prūnīs Antioxidant Treatment Oil can bring your skin relief in the form of critical micro-nutrients that benefit and balance your complexion while protecting your skin cells against oxidation.